PCF Insurance Services Rebrands to Trucordia and Secures Trucordia.com

US insurance brokerage PCF Insurance Services has rebranded to Trucordia, a name blending “trust” and “accord.” As part of the rebrand, the company secured the Exact Brand Match (EBM) domain Trucordia.com. A shorter, more memorable domain name reduces the risk of mistypes, attracts more visitors, and strengthens brand credibility and trust.

Old Domain
Pcfins.com
New Domain
Trucordia.com
Challenges
Name Complexity
Limited Recognition
Limiting Growth
Brand Complexity
Traffic Loss
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