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Premium Domain vs Advertising Cost

A premium domain will move your business to the next level and getting the right one for your website doesn’t cost much when you consider all the benefits that it brings to branding your business.

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How to choose the perfect domain name for your business

You need to get creative while also following the best practices to ensure you make the right decision regarding the online identity of your company.

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The real value of a domain name

A good domain name is hard to find and, when you find it, can cost hundreds of thousands of dollars. Even bargain hunters are often hard pressed to find anything of superior quality for less than $10,000 USD.

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Buying a Premium Domain Name

A short guide to the process of acquiring a premium domain for your business.

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The House Always Wins

Yey, you made it to the first page! You got 300 likes, where’s the champagne! Keep your fingers crossed that will work tomorrow as well. You think it’s not like rolling dice? Think again.

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A rose by any other name would smell as sweet

…or 8 Mistakes Entrepreneurs make when buying domain names

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How to choose the right brand name

Some sound advice from an industry expert about how to get a good brand name and get it registered as a Trademark

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How Does Color Psychology Affect Your Branding?

Colors have an impact on how we percieve things. They also affect how your brand is seen. You need to get creative

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Names with stories: The story behind Packet.com

The first in our series of Interviews with entrepreneurs about the process of building a strong brand. Why did Packet pay $350,000 for their domain name?

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12 Hints for Choosing the Perfect Brand Name for your business

Check this interview with brand expert Shane Hebzynski and get some great tips about choosing a good brand name

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5 Lies you should stop believing about domain names

To celebrate April Fools Day we have compiled a short list of the lies you hear most often about domain names

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Names with stories: Anaxi.com

Lots of founders think if the product is great, it will get known and the brand will build itself. This is all wrong, especially in SaaS where you have 1,000s of other brands

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