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The house always wins

Relying on third parties means following their terms of service, like it or not.

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Buying a Premium Domain Name

Here we shortly describe the process of acquiring a premium domain name.

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8 Mistakes Entrepreneurs make when buying domain names

A rose by any other name would smell as sweet.

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How to choose the right brand name and get it registered as a Trademark

It can be a tricky business choosing the right brand name. Here are a few hints and tips to guide you along the way to adopting a successful brand name.

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Names with stories: The story behind Packet.com

"When you're buying a premium domain, it's like buying a car or a house, so make sure you have a professional around unless you've done it a dozen times."

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Names with stories: Anaxi.com

"Lots of founders think if the product is great, it will get known and the brand will build itself. This is all wrong, especially in SaaS where you have 1,000s of other brands."

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Brand talks: Jeremy Miller from Sticky Branding

The internet has upped the game, which is amazing. That means it’s easier to start, and easier to do it well, but also way harder to win. The competitive forces are making everyone raise their branding games."

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Names with stories: The story behind Investor.com

"On the internet, your domain name is your foundation. You do not build a house on sand; you build it on concrete. For longevity, having the right foundation for your brand is everything."

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Names with stories: The story behind Fair.com

"When we founded the company in 2016, securing the domain Fair.com was anything but easy. However, very quickly we saw great returns with respect to customer recognition, service adoption, website exposure, and SEO."

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How to create a great name for your business or product?

"A good name is the foundation for a great brand. It’s the first thing people see (or hear!) — and often leaves the very first taste or impression of an offering for consumers."

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9 things to know before you invest in that premium domain

Buying any domain can be a tricky business so when we are talking about investing in a premium domain things can get even more confusing. Is it the right name? The right price? Are you making a good choice? Here are nine tips to help you navigate through the process.

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Names with stories: The story behind Reshuffle.com

"A great name is good for marketing but is also critical to team spirit."

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Stop spending your money on a premium domain name you don’t own

Your desired .com domain name is taken. So what? Just add another word! Pick a fancy new extension! Put a dash? Anything can work, it doesn’t really matter, does it?

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4 reasons why .com domain names are the best for your brand

A .com domain is the default domain your customers will look for when trying to find your brand online.

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Is it time to rebrand your business?

+ Examples of rebranding done right

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Brand Authenticity: How to Find Your Authentic Voice and Build Your Brand Online?

+ 3 examples of companies making a profit while being authentic

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How putting the right domain name strategy in place enhances your marketing efforts?

A premium domain will move your business to the next level and getting the right one for your website doesn’t cost much when you consider all the benefits that it brings to branding your business.

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How to buy a domain name that is already taken?

The perfect domain for you is out there, and even if someone else took it, you can still have it if you follow these tips!

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Success Chronicles: The story of Teem.com

Having the authenticity provided by the .com extension and a more representative name gave this company new wings to expand its influence and reach greater visibility in the competitive business world.

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8 Mistakes Entrepreneurs Make When Buying Domain Names

…and how to avoid them.

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How Color Psychology Affects Your Branding?

Color is a component that makes an influence, as is design and branding.

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5 Lies you should stop believing about domain names

To celebrate April Fools Day we have compiled a short list of the lies you hear most often about domain names.

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Names with stories: The story behind XA.com

"Our team is very excited about this change and the brief domain is easier to go into people’s minds."

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Names with stories: The story behind Italist.com

"We are a global business serving customers in more than 85 countries. We had to consider a .com domain, which is the only real global domain."

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Names with stories: The story behind Arka.com

".com sees much more traffic than a .io! It was a no brainer to buy the domain, especially since we got a great deal on it."

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Names with stories: The story behind PadPiper.com

"We were well aware of the problems most companies have with domains which is why we did our homework before choosing."

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Names with stories: The story behind Joust.com

"Having this Joust.com domain made us feel that our branding was complete. It’s simple and easy to remember."

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Meet the dogs of Mark Upgrade

Who could resist interacting with you when you’re accompanied by a furry friend?

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We analyzed 1587 funded startups and their domain name choices

Here is what we have learned.

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Names with stories: The story behind BugHerd.com

"As with most startups, the day was spent excitedly brainstorming and finding which .com names were available."

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Names with stories: The story behind Golden.com

"I got the .com to cover the word of mouth case of the brand case for someone typing in the URL expecting us to be there."

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Names with stories: The story behind PupJoy.com

"We knew the brand name and a memorable URL were important to what we were trying to build, so it was an early investment in our future."

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Names with stories: The story behind Mamava.com

"A perfect match domain offers consistency and brand reinforcement, helping people to find and spread the word about you easily."

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Names with stories: The story behind Neighbor.com

"Our company has always been called “Neighbor,” so people would naturally type in Neighbor.com assuming we owned the domain."

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Names with stories: The story behind Catalytic.com

"I personally think anything other than a .com is mostly free advertising for the .com version of your name."

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12 Brand Experts And Entrepreneurs Share Their 2019 Business Naming Tips

We asked 12 brand experts and entrepreneurs to share their best advice on how to create a brand name, and here's what we have learned.

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Names with stories: The story behind Vivaldi.com

"We knew the value of having a strong brand name and we recognized Vivaldi as a potentially strong brand name. Our views there have not changed."

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13 Marketing Ideas to Turn Your Luck Around Your Brand This Friday the 13th

If you’re looking for ideas, these 13 marketing strategies will do the trick.

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Names with stories: The story behind Turing.com

"Think of your domain purchase, not as a one-time transaction, but as an investment you’ll be able to amortize over the lifetime of the company."

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9 things to know before you invest in that premium domain

Is it the right name? The right price? Are you making a good choice? Here are nine tips to help you navigate through the process.

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Names with stories: The story behind Sailo.com

"From the beginning, I wanted a name that was unique, meaningful and would help us build the right brand image in our customers’ minds."

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13 Entrepreneurs Explain How They Came Up With Their Brand Name

Need to create a catchy brand name?

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Names with stories: The story behind Phrase.com

"Since we upgraded, we have had a real rush of positive messages of support congratulating us on the strong choice."

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16 entrepreneurs reveal what changed after getting their best domain name - Part 1

The real-life examples of those who have already taken this step.

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Names with stories: The story behind Coinvasity.com

"If you really want your brand to stand out, you have to invest in a domain that meets your needs."

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Names with stories: The story behind Destruction.com

"Most people like to know right away, “Who are you and what do you do?” This rebrand accomplishes that.

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How we chose our CRM and why you are likely putting your company cash in the bin

You are ok with all your marketing efforts being at the mercy of algorithm changes? Bidding for your own brand name to appear on top of your competitors? Sure, makes sense. Not.

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Names with stories: The story behind Reshuffle.com

"...in our case, we felt that a strong relatable name is important to our business. We are creating a destination site and it needs a memorable name."

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Names with stories: The story behind Oriente.com

"Having the right brand identity is important and more often than not, that starts with the company name which ideally is the domain name."

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Should hyphens and numbers be used in domain names?

"When most people hear a brand name, they subconsciously create an image of a "straight" name (a name without special characters) in their minds."

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Names with stories: The story behind Flipdish.com

"There's only one Flipdish.com and we would not have been happy using something else."

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Names with stories: The story behind Phenom.com

"Most people never knew the meaning of BQDN but everyone online will know what "Phenom" means, especially in the US."

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A Halloween Special: Domain Name Horror Stories

Halloween is all about a little bit of scare, right?

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14 entrepreneurs reveal what changed after getting their best domain name  -  Part 2

This is what we found after compiling some quotes from entrepreneurs.

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A creative approach to domain name sales: Domain deals with equity

Many globally recognized brands have considered equity in exchange for getting their perfect domain name. Let's look at their stories together.

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Top 10 Christmas ads and campaigns in 2019

What brands did this year and what we liked

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Here's what every entrepreneur should know about Amazon's marketplace and third-party selling

If you want to sell via third-party platforms - you can, but you just have to kiss the ring.

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Names with stories: The story behind Kinedu.com

"It's worth a shot to own the perfect domain. In the digital world, your online address is your brand, your front store. Investing in it means investing in the future."

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Names with stories: The story behind ShipMonk.com

"We wanted to leave a lasting impression on anyone and everyone who stumbled upon ShipMonk."

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Essential steps for a successful brand building process

Interview with Tom Love, Creative Director & Co-Founder of LoveGunn

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Valentine's Day baby: The domain name YouTube.com

Happy birthday, YouTube.com!

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