Verasity Secures .com Domain, Transforming Into a Market-Leading Blockchain Ad-Tech Leader

Verasity is a blockchain-based video sharing platform that enables content creators to earn more for their work and offers advertisers a more effective and transparent way to reach their audiences.

In January 2022, Verasity announced that it had completed a major corporate rebranding exercise and refreshed its website as part of its Q4 2021 Project roadmap, as well as secured the domain name. The brand was originally the .io extension, the country code for British Indian Ocean Territory. Many startups launch on the extension and later upgrade as they get more established.

Old domain
Traffic Loss, Limiting Growth, Brand Confusion
New domain