BELIGAS Rebrands to A Strategic Move to Enhance Communication and Expand Services

BELIGAS is a social enterprise that was founded in June 2020 during the peak of the pandemic crisis. Over the past years, the company has evolved from a simple home gas delivery service to a multi-service provider used by 17,000 monthly customers at its peak.

Before its rebranding, BELIGAS operated under the .my domain extension, which is the country code top-level domain for Malaysia. Country code domains can provide more freedom of choice, but they can also bring potential risks. By choosing as its domain name, the company is investing in a memorable and easy-to-spell name that can benefit its business. An exact match .com domain name can convey a sense of professionalism and credibility to customers and business partners, as well as help the company stand out from competitors online and establish trust and authority. This is especially important for a company that has achieved growth and established itself in the market. 

Old domain
Limiting Growth, Industry Evolution, Traffic Loss
New domain