BalletCrypto․com Expands Beyond Crypto with Ballet.com Upgrade
Ballet Crypto is a mobile app that allows you to manage your cryptocurrency, check the market value, and add additional currency to your wallet.
Since its launch, the company went by the brand name Ballet, despite operating on the domain name BalletCrypto.com. A descriptive domain name communicates clearly what your company does. That’s one of the advantages of using such names: they are self-explanatory. Ironically that is also their main disadvantage – if your company expands and you decide to offer different products or services, your name becomes limiting. Ballet has recently started working with NFTs, so upgrading to Ballet.com seems like the smartest step to take. Ballet is a globally recognised term that can be used in a variety of industries, making the domain a highly valuable asset for any company in the long run.
Market Positioning Issues, Product Expansion, Limiting Growth, Industry Evolution