Cases / HerKey

JobsForHer Transforms into HerKey, Widening Empowerment Scope for Women in All Career Phases

JobsForHer.com HerKey.com

  • Restrictive
  • Product Expansion
  • Limiting Growth
  • Industry Evolution
HerKey rebrand: JobsForHer.com to HerKey.com

Founded in 2015 by Neha Bagaria, JobsForHer began as a platform to help women re-enter the workforce after career breaks. Over time, it expanded to offer a broader range of services for women at various career stages. In 2023, to reflect this expanded mission, JobsForHer rebranded to HerKey, symbolising new opportunities for women's professional growth. Along with the rebrand, HerKey acquired the exact match domain HerKey.com, enhancing its online presence and credibility. This domain acquisition positions HerKey as a pivotal resource for women's career development across all stages.

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