From Austin Software to Howdy.com: Simplifying the Brand for Better Engagement

Founded in 2018, Austin Software connects Latin American software engineers with U.S. tech employers. In November 2022, it rebranded as Howdy and changed its domain to the exact brand match Howdy.com. This move offers growth opportunities and enhances professionalism, making it easier for users to remember and engage with the brand. One-word .com domains project authority and professionalism, providing an improved user experience.