Cases / Science Says
Ariyh Rebrands to Science Says for a Clearer Identity
Ariyh.com → ScienceSays.com
- Name Complexity
- Limited Recognition
- Limiting Growth
- Brand Complexity
Ariyh, known for its 3-minute marketing tips based on scientific research, has rebranded to Science Says. The name change addresses challenges with pronunciation, spelling, and memorability as the brand grew to nearly 30,000 weekly readers. Along with the rebrand, the company secured the Exact Brand Match domain ScienceSays.com, enhancing global recognition, clarity, and authority.