Cases / Uniqode

Uniqode: Beaconstac's New Identity for Connecting Physical and Digital Worlds

Beaconstac.com Uniqode.com

  • Limited Distinctiveness
  • Name Complexity
  • Limited Recognition
  • Limiting Growth
Uniqode rebrand: Beaconstac.com to Uniqode.com

Beaconstac, the highest-ranked QR code platform on G2, has rebranded to Uniqode following a year of remarkable achievements, including raising $25M in Series A funding, expanding its product range, and reaching 50,000 paying customers. The new name ‘Uniqode’, blending ‘unique’ and ‘code’, aligns with their vision of bridging the digital and physical worlds through QR codes. The rebrand is reinforced by acquiring the exact brand match domain Uniqode.com, enhancing their online presence and supporting their growth trajectory.

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