Suprema ID Rebrands to Xperix, Prioritising Customer Experience and Business Expansion

South Korean biometrics developer Suprema ID has rebranded to Xperix, reflecting the company's ownership transition and focus on enhancing customer experience and business growth. Along with the rebrand, Xperix secured the short and memorable domain Xperix.com. This one-word .com domain enhances the company's online presence, crucial for global accessibility and expanding its influence in the biometrics sector. The new domain is key to Xperix's strategy in building a strong, recognisable brand aligned with customer satisfaction and growth ambitions.