Bonus.ly Upgrades to Bonusly.com: Elevating Brand and User Experience

Bonusly is an online platform for employee recognition, rewards, and engagement. Initially launched on Bonus.ly, the .ly extension is the country code top-level domain (ccTLD) for Libya. This extension is popular for creative branding, allowing companies to craft memorable domain names by integrating the extension into their brand name. However, it can cause issues such as traffic loss, missed emails, negative user experiences, and security risks. To avoid these issues and maximize marketing efforts, Bonusly has invested in the Exact Brand Match (EBM) domain, Bonusly.com.